Defining Google AdWords Goals and Tracking Key PPC Metrics
If achieving Google AdWords success is one of your objectives this 2015, then you should know how to define and track your PPC campaigns. According to experts, Google advertisers are set to profit heavily from AdWords advertisements this year. So if you want to get a bigger piece of the profit pie, you should know […]
Google Confirms Penguin 3.0 Update
After weeks of speculation, Google confirmed that it has launched an update to its search algorithm. Just recently, the tech giant confirmed an update on Google Penguin, marking the first time it updated its Penguin algorithm in over a year. In a post on Google+, engineer Pierre Far confirmed Google’s latest move, saying that Penguin […]
What Scares you about Outsourcing?
Well, I must say I enjoyed Halloween immensely this year! You only had to see the excitement and joy of the children all decked out in their finery to really get into the spirit of trick or treating. And some of those costumes were pretty spooky! I know my kids weren’t too keen on going […]
Google to Release New “Pirate Update” to Stamp Out Online Piracy
Webmasters and business owners beware. If you are hosting music, movies, and other pieces of online content that are copyright-protected on your site, make sure you take them down before Google catches you. The tech giant announced that it will release a new update on its filtering system to help weed out online piracy this […]
The 5 Basic Google Algorithm Updates
Are you familiar with the algorithm updates of Google? Have you heard of Penguin, Panda, Knowledge Graph, Hummingbird, and Pigeon? Unless you are a seasoned search engine optimisation or SEO professional, you might not be extremely familiar with the most important aspects of Google’s numerous algorithm updates. If you want to know more about the […]
How to Use the Google Software Removal Tool
Google has recently released anew software which removes unwanted toolbars and extensions that could potentially be messing with the overall performance of your internet browser. When malicious programs are utilising the Chrome browser by collecting data, serving ads, or causing sluggishness in the interface, you can definitely find out what causes it with the new […]
How to Avoid Future Hits after Recovering from a Google Panda Penalty
After being hit by Panda before, you certainly don’t want to experience another major downturn in incoming traffic when Google update its search algorithms. Otherwise, it can set you back and make it much harder for you to attract the attention of your target audience. Now, it seems that the tech giant is rolling out […]
Google to Provide Search Results Depending on What You’re Watching on TV?
Throughout the years, Google has been known for using different factors to provide you with better search results whenever you look up various things online. Now, it seems that what you are watching on the television could also be used by the tech giant to provide you with more relevant search results. Bill Slawski, an […]
Google Eyes Penguin 3.0 Launch by the End of 2014
It seems that Google is planning a major search algorithm update before the year ends. John Mueller, Webmaster Trends analyst for the tech giant, revealed that there is a huge chance that they will roll out Penguin 3.0 this 2014. This basically means that webmasters, SEO practitioners, and online marketers are likely to make another […]
Google Rolls Out New and Better Sitelinks Search Box
Google has made it easier for users to find a specific piece of content on a website. The tech giant said it has made tweaks on the sitelinks search box, allowing everyone to search over a site straight from the results. With this latest update, web users can save a great deal of time and […]