Get to Know Your Audience Better for Higher Google Rankings

To rank on Google, you should have a well-crafted digital marketing campaign. But before you start developing your digital marketing strategies, you must know exactly who your target audience is. According to Mindy Weinstein, founder and president of Market Mindshift, a digital marketing agency based in the U.S., the crux of a good online marketing […]

August 18, 2016

How to Solve Common Problems with Mobile SEO

As there are more people using mobile devices to surf the Internet and with Google announcing it will use a site’s mobile responsiveness as a ranking factor, it’s very important for small businesses to ensure that their respective sites are mobile-friendly. Not only will this help them attract more customers and generate more sales, it […]

July 15, 2016

How to Prepare Your Site for Google’s Upcoming Mobile Update

Last month, Google announced that it will further strengthen its mobile-friendly ranking signal. According to the search giant, it will launch an update in May that is designed to increase the effects of the mobile-friendly ranking signal. This is to make it much easier for users to find pages that are mobile-friendly and relevant to […]

April 29, 2016

3 Ways a Virtual Assistant Can Help Grow Your Business

The ways in which a Virtual Assistant can help you in your business are limitless if you’re committed to implementing modern systems and processes and taking your business to the cloud. There are lots of tasks that a Virtual Assistant do for you which will alleviate the strain from an operational standpoint – but how […]

April 26, 2016

What are the Benefits of Using Google Tag Manager?

A couple of years ago, Google introduced a powerful tool that allows marketers to control their digital marketing data through the use of code snippets on their website. This tool is the Google Tag Manager. [Tweet “Google Tag Manager can be a great help when it comes to conversion tracking, analytics, and many other tracking-related […]

April 15, 2016